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Research Methodology

Asia Today Media Private Limited follows several research Methodology for data collection including

Research Methodology

    Research Methodology
  • Step 1:- Program Planning
  • Step 2:- Survey Development
  • Step 3:- Survey Deployment
  • Step 4:- Data Analysis
  • Step 5:- Reporting
  • Step 6:- Constitution & Review

    • Secondary (Desk Research)
    Asia Today Media has its own library of different market research projects for secondary research. We also find it fast by using the web and other resources.

    Qualitative
  • Central Location Tests (CLT)
  • Focus Group Discussions (FGD)
  • In-depth Interviews (IDI)
  • Ethnography
  • PRA studies
    Quantitative
  • Face to Face Interviewing
  • CATI (Computer added telephonic interviewing)
  • CAWI (Computer added web interviewing)
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